Brad Williams

I serve as Director of Business Development & Strategic Partnerships at SoCal Rentals, building client relationships, developing new business and connecting our equipment and services with opportunities across hospitality, events and live entertainment. I bring 30+ years of experience in entertainment, business development, executive leadership and project management, including work with major recording artists and production teams.

My favorite part of the job is connecting with people, building trust and finding opportunities that help everyone succeed. I enjoy golf, chess, fitness and spending time with my family and grandchildren.

Areas of Expertise

Business Development & Strategic Partnerships, Client Relationship Development, Operational Leadership & Project Execution, and Entertainment & Live-Event Business Strategy